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Jon Steel – truth, lies and advertising revised

Jon is the author of the seminal book on account planning Truth, Lies and Advertising. He currently works as Group Planning Director at WPP where he looks after the WPP Fellowship program which places Junior...
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Jon Steel

Byron Sharp – how brands grow

Byron Sharp answers questions about his best selling book ‘How brands grow’. Originally written to convince CEO’s it has been widely adopted by the marketing community to transform how they do business. The Planning Salon…

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